Challenge: Develop the visual identity for Inclusion BC’s premier learning event on intellectual disability, inclusion and human rights for 2018.
The Solution: The logomark and type treatment is inspired by grassroots activist movements and the sunrise.​​​​​​​
Client: Inclusion BC
Art Direction: Calum Crawford
Agency: Roxy Design
Challenge: Bayside Family Dentistry was a new dental practice opening in West Vancouver. To set themselves apart from the competition they decided to cater their business to families.
The Solution: Keeping in mind the focus on servicing generations of family, I combined the idea of nesting dolls and dental floss to develop the mark. The cool colour palette was chosen to reflect the beachside vibe of the community.​​​​​​​
Client: Bayside Family Dentistry
Art Direction: Calum Crawford
Agency: Roxy Design
A logomark made for a small millwork company transitioning between owners.

Client: Distinctive Woodworks
Art Direction: Calum Crawford
Agency: Roxy Design

A logomark created that combines the traditional structure of an orchestra and the rebellious vibrant nature of youth.
Client: Coquitlam Youth Orchestra
Art Direction: Calum Crawford
Agency: Roxy Design
A logo mark developed to promote employment of pediatric therapists in Northern British Columbia. The mark and typeface reinforce that these professionals will be helping children in remote areas thrive.
Client: Inclusion BC
Art Direction: Calum Crawford
Agency: Roxy Design
A logomark for a non-profit organization looking for a minimalist mark that illustrates a youthful exuberance.
Client: Wishful Thinking
Art Direction: Calum Crawford
Agency: Roxy Design
A logomark made for a technology company.
Client: Spukhafte 
Art Direction: Calum Crawford
Agency: Roxy Design
A logomark developed for a accountant and bookkeeper.
Client: Rianna M. Kennedy
Skills: Graphic Design, Website Design, Identity

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