Challenge: Promote the various circus performances that Vancouver Circus School throughout the year. Each show has a different theme and target audience but needs to be clearly associated with the school.
Solution: Instead of staying within the tight parameters of the Vancouver Circus School’s brand identity, each show was given its own visual aesthetic. Imagery of circus performers where often incorporated along with the Vancouver Circus School logo mark.
Skills: Graphic Design, Illustration, Hand lettering, Photo retouching
Client: Vancouver Circus School
Art Direction: Calum Crawford
Agency: Roxy Design