Challenge: Home Restaurant is a BC institution that was celebrating its 25th anniversary. In honour of this anniversary, they wanted a brand freshen up that touches on their roots as a roadside diner while still being assemble to their older client base.
Solution: The colour palette of the menus were adapted from the long standing palette of the older menus. A combination of photography and illustration was used to visually indicate the different sections. Large titles and clear hierarchy is established for legibility.
Skills: Graphic Design, Layout, Illustration, Photography Retouching
Client: Home Restaurant
Art Direction: Calum Crawford
Agency: Roxy Design